PLR - Outsourcing On The Cheap
This article is going to show you another way of looking at PLR. This actually came to me via a video I saw from our very own John Rhodes, who just happens to be the Internet PLR master. This man makes more money off of PLR material than I make off of my own products from scratch. It’s just sick.
Anyway, I want to touch on a topic that very few people really understand the importance of…outsourcing.
As I began to see my success increase, I also so something else increase as well…the amount of time I was putting into my business. More sales meant more support requests. This is time consuming and there is no way around it, especially if you’re selling an info product that people are going to have questions about. Eventually, I began to realize that I needed to outsource some items that didn’t directly bring me an income. I wasn’t going to outsource my support because that was my personal contact with my customers and I didn’t want to take a chance on an outside source screwing that up. So other things had to go.
The point is, I don’t do everything on my own anymore. I just can’t. I only handle the things that I don’t feel comfortable letting others handle. But the other day, I had a problem with one of my blogs so I just hired somebody to fix it. I didn’t have the time to fiddle with it to figure out why the formatting was all messed up.
Okay, so what does this have to do with PLR?
Everything!
Look at PLR as your own category of outsourcing.
Let’s put it this way. Let’s say it takes you one full month to research and put out a product from scratch. So if you wanted to create a product each month you could only do 12 for the year. Now, imagine you simply got PLR material and created products from that. Do you know that you could have a product up and running with PLR material in a matter of a few days?
But let’s say it took you a week. That means you could put out 52 products in a year instead of just 12. Can you see the enormous increase in revenue that would be for you? Even if you’re not the greatest marketer in the world, certainly 52 products out there, with nothing more than a little article marketing, is going to bring you a heck of a lot more income than just 12 products.
And the beauty is, you can pick up most PLR products dirt cheap. I got one PLR product that cost me all of $20. That product, with just one mailing, made me a few hundred dollars. That’s not too bad a return wouldn’t you say. If I had taken the time to promote it more, I would have made more, but I spend most of my time on my own products. One of these days, I’ll stop being such a proud SOB and realize that I can make just as much money, if not more, by getting some decent PLR and using it.
So if you look at PLR in this way, it really is outsourcing on the cheap.
And I do mean cheap.
To YOUR PLR Success,
Steven Wagenheim
Tags: Outsourcing, PLR, Product Creation
May 2nd, 2008 at 2:35 am
[…] way previously. Stephen Wagenheim touched on this when he talked about PLR and outsourcing (”PLR is Outsourcing on the Cheap“), but he didn’t talk about what kind of PLR to buy based on the outsourcing […]